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The People Project
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Recent Leads
NameServicePhoneFolderDate
Scheduled WhatsApp Messages
Meta Leads Integration Setup
Follow these steps to automatically capture leads from your Facebook/Instagram lead forms.
1
Create a Facebook App
Go to developers.facebook.com → My Apps → Create App → Business type. Note your App ID and App Secret.
2
Add your Webhook URL in the Facebook App
Under your app → Webhooks → Subscribe to "leadgen" events. Use the URL below as your Callback URL and set a Verify Token of your choice.
https://your-deployed-app.com/api/meta-webhook?company_id=YOUR_COMPANY_ID
3
Connect your Page to the App
In Facebook App → Messenger/Instagram settings → Subscribe to your Facebook Page that has the lead gen form.
4
Map form fields to The People Project CRM
The People Project CRM automatically maps: full_name, email, phone_number from your Meta lead forms. Leads will appear in your Cold folder automatically.
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Note: Webhook requires backend deployment
The Meta webhook endpoint requires a server to receive POST requests. When you deploy The People Project CRM on a backend (Node.js/Supabase Edge Functions), the webhook handler is included. For now you can add leads manually and this will auto-activate once deployed.
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Manage Folders
Custom Lead Fields
These fields appear inside every lead's detail panel. Only owners can manage fields.
Default FieldsType
Full NameText / Built-inDefault
PhoneText / Built-inDefault
EmailText / Built-inDefault
ServiceText / Built-inDefault
Lead DateDate / Built-inDefault
Deal ValueNumber / Built-inDefault
SourceSelect / Built-inDefault
NotesText / Built-inDefault